Websites for home service companies · Roofing · HVAC · Plumbing · Electrical
A custom-coded site for your trade, live in 14 days. Maxpec Answers, the system that puts every call and every form on your phone before the homeowner has hung up. Nothing for you to run. No down payment.
Three things we put in writing:
Max · Chief Morale Officer
By August, they had already passed all of 2025.
Legacy’s is a Premium-plan site: a page for every service and every suburb, and every call and form on the owner’s phone. As the phone got busier, they added ads and a back office. The number counts all of it.
Read the case study“Before the site, people found us by word of mouth or not at all. Now every suburb we work has its own page, so when somebody in Kansas City searches for a roofer they find us — and when they call or fill out the form it is on my phone before they have hung up. We did ninety-three percent more from January to July than the same months last year.”
Josh Hessling, owner
Google is where they search. The website is the only page you own — the one a homeowner opens right before they call. We build that page, and the thing that answers when they do.
Type your website. In a few seconds an AI receptionist answers as your business. Call it yourself — ask for a price, book a visit — and watch the caller land in your system.
Storm season, the 6 p.m. emergency, the estimate that sits on the fridge for a week. We build for home service companies only, and each trade gets its own page here — the searches, the pages, the system, written for that trade.
Your website has to look good — and it has to load fast. Google has a free tool, PageSpeed Insights, that measures any website. One of its metrics is Largest Contentful Paint (LCP): how long the main content takes to appear. Google calls 2.5 seconds or less a good result. We commit to it, and we hand you Google’s own tool so you can check.
The Google standard
2.5 seconds or less
That is the target Google recommends for a good LCP — and the standard we build every site to.
In Google’s words:
“To provide a good user experience, sites should strive to have Largest Contentful Paint of 2.5 seconds or less. To ensure you’re hitting this target for most of your users, a good threshold to measure is the 75th percentile of page loads, segmented across mobile and desktop devices.”
Google — web.dev, “Largest Contentful Paint (LCP)”, updated 4 September 2025 (opens in a new tab)
When your site launches, we run it through PageSpeed Insights on mobile — Google’s tool, free, the same one you are about to run on us — and show you the result.
That commitment is written into your contract. If your site does not hit the agreed result, we fix it, at no extra charge.
Simple: you do not have to take our word for anything. You can measure it yourself.
Now, our result
On 26 September 2026 we ran this very site through PageSpeed Insights for mobile, several times.
Do not take our numbers for it. Run the test yourself.
PageSpeed Insights is free. Paste our address and read the result. Then do the same with every agency you are considering. Same tool, same yardstick.
Open PageSpeed Insights (opens in a new tab)We publish our results because we want you to be able to check them before you hire us.
What is actually measured
Largest Contentful Paint — how long until the main content appears — is rated “good” at 2.5 seconds or less, measured on real visitors at the 75th percentile.
Google, web.dev — Core Web Vitals thresholds (opens in a new tab)“Core Web Vitals are used by our ranking systems.” Google also says relevance comes first and good scores alone do not guarantee rankings. Both halves are true and we quote both.
Google Search Central — Page experience (opens in a new tab)Vodafone ran a real split test: half the visitors got a faster page. Load time improved 31% and they recorded 8% more sales and a 15% better lead-to-visit rate. It is the only controlled experiment of its kind published.
Google, web.dev — Vodafone case study, 2021 (opens in a new tab)Across actively selling stores in early 2026, every 100 milliseconds of extra load time tracked with roughly 3.5% lower conversion.
Shopify, April 2026 (opens in a new tab)Where most sites end up
Measured across millions of real websites, about half of WordPress sites pass Google’s Core Web Vitals on mobile (HTTP Archive, 2026 — the live report is linked below). That is not really about WordPress — it is about what gets stacked on top of it: page builders, plugin sprawl, a theme nobody trimmed. We do not build that way, so there is nothing to trim.
HTTP Archive — Core Web Vitals Technology Report (live, check it yourself) (opens in a new tab)What this does not cover
No proposal document, no three-week discovery. You see the system and a first page with your company on it before you pick a plan.
What you do, where you work, who calls you, and what the site has to make happen. If we are a fit, we book the walkthrough.
Twenty minutes on a screen share. You see the system, you see a first page with your company on it, and you pick a plan or you do not. Yes means the first payment is made, and the fourteen days start that day.
Copy, design and code, written for your trade. You see it before it goes live. Day fourteen, it is on your domain, connected to Google, and every lead lands on your phone.
Every lead lands on your phone from the day it goes live. Questions go to a real person, and there is an open call every Wednesday if you ever want one — recorded, optional, never required.
Every plan comes with a real person who answers, and an open thirty-minute call every Wednesday for anyone who wants to bring a question — how to use the post planner, how to ask for the review, what to put on the site this month. It is optional and it is recorded. If you never come, nothing changes; if you do, you leave with the answer.
Roofers, HVAC and plumbing companies, electricians, painters, landscapers, remodelers and cleaning companies — contractors whose next job starts with a search.
Book a 20-minute callMost website quotes stop at the website. Ours does not: Maxpec Answers — the system that alerts you the moment someone asks for a price — is in every plan, and so is a real person to ask when you have a question. Pick the size of the site; the rest is the same.
5 pages
$4,680 over 24 months — the price of the site
One trade, one service area, and a phone that needs to ring.
10 pages
$6,000 over 24 months — the price of the site
A page for each service you want to be found for. The best fit for most contractors.
20 pages
$7,200 over 24 months — the price of the site
Several services, several towns, or a crew that needs the phone answered when nobody can.
24 monthly payments · no down payment. We do the work up front and you pay for it over twenty-four months, with nothing down and no interest. Hosting, maintenance and unlimited updates are free for the whole term. The first payment is made the day you say yes, and the fourteen days to launch start the day it clears.
Not sure which? Deluxe is the best fit for most contractors, and moving up later is one message.
Your domain and your Google profile are yours from day one. The site is yours when the twenty-four payments are made. Leave early? Half of what is left ends it; all of it, and you take the files.
Everything that is in every plan, and what is notMaxpec is an American and Mexican team building websites and the systems behind them for home service companies across the United States. We work US Central hours, in English, and you talk to the people who write the code — nothing gets handed to an account manager. Every site ships under the same standard, measured by Google, whatever the trade. Max + pec is dog in Yucatec Maya, spelled the way Mérida says it. Max supervises.
We look at how people find you today and what the site has to make happen. If we are a fit, the next call is the walkthrough. If we are not, you leave with the notes.
Got it. Pick a time below and the call is booked — your details are already in.
